Interview with Debra Stevens

Debra Stevens
Debra Stevens
Director of Marketing and Communications

Phoenix Children’s Hospital

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As Director of Marketing and Communications at Phoenix Children’s Hospital, Stevens is responsible for leading brand management, advertising, public relations, physician relations, and the Hospital’s Web presence, among other communications efforts at Arizona’s only freestanding pediatric hospital.
 

Phoenix Children's Hospital

Phoenix Children’s is one of the ten largest children’s hospitals in the country and provides specialty and sub-specialty inpatient, outpatient, trauma, and emergency care to patients throughout Arizona and other Southwestern states.

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Hot Topics: Facebook, Phoenix Children’s Hospital Foundation, YouTube, healthcare, PAC, electronic medical records, inter-gaming hospital network, www.phoenixchildrens.com, e-newsletters, PCH Sports Medicine


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Interview with Jeramie McPeek

Jeramie McPeek
Jeramie McPeek (@SunsWebmaster)
VP, Digital, Phoenix Suns

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Now in his 18th season with the National Basketball Association’s Phoenix Suns, Jeramie McPeek leads the organization’s digital and social media efforts.
Under his direction, Suns.com has twice been named the top team site in the NBA by the Sports Business Journal (2002, 2004) and received the Website of the Year Award from the NBA in 2007. McPeek was also recognized with two Rocky Mountain Emmy Awards in 2008 for the Suns’ official social network (PlanetOrange.net) and a virtual tour of the team’s clubhouse (SunsLockerRoom.com).
 

Phoenix Suns

The Phoenix Suns are a professional basketball team based in Phoenix, Arizona. The Suns are members of the Pacific Division of the Western Conference in the National Basketball Association (NBA). Since 1992, their home arena has been the US Airways Center in downtown Phoenix.

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Hot Topics: , Facebook, Planet Orange, social media, Suns.com, exclusive promotions, insider info, digerati


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Interview with Lon Safko

Lon Safko
Lon Safko
Social Media Strategist

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Lon Safko is a social media strategist who has consulted a multitude of Fortune 100 companies. He is also the creator of the “First Computer To Save A Human Life”. That computer, along with 17 other inventions and more than 30,000 of Lon‘s papers, are in the Smithsonian in Washington, D.C. This present day Renaissance man sits down with Defero CEO, Eric Brandt, to discuss the future of the internet.
 

LonSafko.com

Lon’s national bestselling book, The Social Media Bible, provides a field guide for today’s complex digital landscape. In addition to this book, Safko has authored a variety of books covering topics from meteorology to entrepreneurship.

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Hot Topics: Engagement Marketing, Google Wave, Social Search, Data Convergence, Social Media, The Future of the Internet


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Interview with Al Maag

Al Maag
Al Maag
Chief Communications Officer, Avnet

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Al Maag is Avnet’s Chief Communications Officer. For over a decade, Maag has overseen all global brand management efforts at Avnet which include PR, investor relations marketing, community relations, and corporate communications. He has also been recognized by Upside Magazine and PR week as one of the most effective PR executives in the nation. Outside of the office, Maag sits on the boards of various Valley organizations and runs Maag Toys—a non-profit organization to grant children with toys.
 

Avnet

Avnet one of the world’s foremost leaders in technology distribution. It is the largest publically traded company in Arizona, and the company was recognized as the Most Admired Company for Technology Distribution by Fortune Magazine in 2008.

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Hot Topics: Technology, B2B Marketing, Virtual Trade Show, Social Media, Philanthropy, Valley Organizations


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Interview with Karina Bohn

Karina Bohn
Karina Bohn
Senior Director, Marketing at Arizona Diamondbacks

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Karina Bohn is the Senior Director, Marketing of the Arizona Diamondbacks. Prior to stepping on board with the D-backs, Karina was an Account Executive at Momentum Worldwide until she joined the D-backs as the Fan Data and Development Manager in 2005.
 

Arizona Diamond Backs

The Diamondbacks are the official Major League Baseball team of Arizona. Established into the majors in 1998, the D-backs won the World Series in 2001, becoming one the fastest teams to win the championship in only 3 short years after expansion.

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Hot Topics: Game day giveaways, Kid activities, Facebook, Twitter, AZ Diamondbacks Promotions, Sports Marketing


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Interview with Ed Brice

C. Edward Brice
C. Edward Brice
Senior Vice President of Worldwide Marketing at Lumension

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C. Edward Brice is the Senior Vice President of Worldwide Marketing at Lumension. He heads all the global strategic marketing efforts at Lumension. Prior to joining Lumension, Brice was the Group VP of Global Marketing at SAP. His background in the technology and marketing industries has made him into an avid trendspotter for emerging media. He shares his thoughts on social media and his predictions about media in the future.
 

Lumension

Lumension is a software company that developed, integrates and markets IT security software solutions that helps businesses protect their data, network and endpoint assets.

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Hot Topics: Monetization, Web 2.0, Social Media for B2B companies, Facebook, Twitter, Social CRM, Live Streaming, Digital and Physical Convergence


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Interview with Jim Kabrajee

Jim Kabrajee
Jim Kabrajee
Principal and CEO of Marshall Fenn Communications

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Jim Kabrajee is the principal and CEO of Toronto-based Marshall Fenn Communications, a nearly 60-year-old full-service ad agency with clients like McDonald’s, Casino Rama, Volvo and Panasonic. Here, Jim discusses the changing landscape and the new technological mediums that have altered the face of marketing today. Special focus on how more traditional firms can help guide clients through this new digital world.
 

Marshall Fenn

Marshall Fenn Communications is a full-service advertising and public relations agency based in Toronto, Ontario. One of the most historied agencies of its kind, it has an office in Las Vegas and clients throughout all of North America.

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Hot Topics: Emerging technologies, disruptive technology, social media, branding, the future of marketing, Mobile, Smartphone


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Interview with Manny Molina

Manny Molina
Manny Molina
Founder and President of Molina Media Group

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Manny Molina is founder and President of Molina Media Group. Manny is a visionary in the industry operating a successful outdoor media subsidiary, Molina Outdoor, and running Latino Future Magazine. In this interview, Manny discusses the fate of outdoor and traditional media, how to market to the burgeoning Latino marketplace, and offers his thoughts on the state of marketing today.
 

Molina Media Group

Molina Media Group specializes in outdoor advertising and media. Molina Media also owns Latino Future, a bilingual magazine publication that focuses on keeping a modern, Latino dialogue in the spotlight with today’s Latino audience.

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Hot Topics: outdoor media, Latino market, old-school marketing, future of traditional
media, technological challenges/opportunities


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Interview with Dave Bagchi

Dave Bagchi
Dave Bagchi
Integrated Marketing Manager at Dial/Henkel

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Dave Bagchi is currently the integrated media manager and digital subject matter expert working on the Right Guard brand at Dial. Prior to his time at Dial/Henkel, Dave was on the agency side working on some of the most storied brands in the nation like General Motors and Proctor & Gamble. In this engaging interview, Dave talks about the evolving consumer packaged goods marketplace, media strategy, the effect of brands and digital in today’s marketplace.
 

Dial/Henkel
Dial/Henkel is a leading provider of some of the best-known household consumer goods like Dial soap, Purex detergent, and Right Guard antiperspirant.

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Hot Topics: Gen Y, consumer packaged goods (CPG), Dial, Henkel, value brands,
online coupons, brand conversation


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Interview with Gelie Akhenblit

Gelie Akhenblit
Gelie Akhenblit
Founder and CEO of networkingphoenix.com

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Gelie Akhenblit is the founder and CEO of networkingphoenix.com. In addition to her Web business, Gelie trains others on how to network strategically, create a personal following and effectively and deliberately employ the latest social media tools. She also speaks in engagements on the importance of having a strategy when engaging in face-to-face networking and the power of building and maintaining strategic relationships. Here, Gelie discusses face-to-face networking in today’s digital age, upcoming trends and social media.
 

networkingphoenix.com

NetworkingPhoenix.com is the Valley’s one-stop-shop for professionals, entrepreneurs and anyone else looking to find networking events, chamber of commerce mixers, useful business seminars and leads clubs.

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Hot Topics: networking events, social media, LinkedIn, next big thing for networking, Facebook, vanity URLs


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